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Work that helps businesses grow

Selected concept projects for UK businesses, each with a full case study showing the brief, the thinking and the design decisions behind it.

Trades · Leeds

Website conceptLocal SEO structureAI enquiry flow

A service website concept designed to make local enquiries clearer and easier to manage.

Homeware · Bath

Shopify store conceptBrand identityImage direction

A homeware store concept that brings tactile products and a considered shopping journey together.

Hospitality · Edinburgh

Brand conceptWebsite designSocial direction

A neighbourhood café concept with a warm identity and an easy route from menu to table.

Healthcare · Brighton

Website conceptUX explorationBooking journey

A welcoming dental website concept built around clarity and a simpler first visit.

These are independent concept projects with fictional briefs. They were not commissioned or launched. More projects are added as they are completed.

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